Beats by Dr. Dre x Blank
Product Design & Concepts

Design direction
Concept development
Product design
Graphic design
Packaging design

Custom Beats headphones and collaborations. Ranging from celebrity to organization and brand partnerships. We dove deep into primarily sponsored Beats by Dr. Dre athletes like LeBron James, Neymar, Serena Williams and so on. We also looked at possible partnerships with Louboutin and other high fashion brands.

What came out of the concept phase was a solid baseline for specifically the Beats Studio headphones, the flagship noise cancelling headphones under the Beats by Dr. Dre brand.